B2B Social Selling Strategy
Order Julie’s latest book for a practical guide to creating and delivering an effective social selling strategy for your business.
You can order your copy of B2B Social Selling Strategy now at Kogan Page or Amazon. Kogan Page are currently offering a 20% discount. Just enter the code AMKT20 at the check out.
““B2B Social Selling Strategy covers all the bases from why social selling works, what an effective plan looks like, and how to deliver results and embed best practice.” ”
What you can expect from my book
· Learn how to create a B2B social selling strategy
· Deliver, measure, and optimise leads and sales
· Understand your networked audience and their motivations
· Build a personal brand that works in synergy with your business
· Create and curate content to attract attention and gain trust
· Work with B2B influencers
· Transform to a social selling culture
· Select the right tools for CRM and automation
““After working at Google for six years, I thought I knew how social media worked, especially in B2B.
Wrong! This book has shown me not just how much more I can be doing to promote my awards business
but how to do better what I am doing already.”
”
